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Globe & Mail's Web Strategy

The Globe & Mail apparently published my piece about Ed Vajda’s “discovery” of a new language family, though they not only keep most of their content behind a wall but evidently hide everything from Google crawlers. Searches on and turned up no sign of the piece. Even the search function of their own site turns up nothing! I can barely understand protecting content (I’m coming around); intelligent people can disagree over the best business model for online newspapers. Not having search that actually works on your own site? That’s really retarded. Providing search and making sure it works isn’t arguable. It’s a basic tool. Of course, this is the website — for Canada’s newspaper of record! — that doesn’t link to a major section (Focus, the Saturday special section) off the main page. I thought a newspaper of this caliber would be smarter than this.

UPDATE: The story never showed up because it hadn’t been posted online yet (even though it was in print on Saturday?!?!). Anyway, the long version — with lots of detail — is here.

There’s one thing I’d like to correct: Ed Vajda isn’t and wasn’t a “long ranger,” as the subtitle says (read the story to find out what a long ranger is).